SYDNEY, 30th November 2023 - Local Measure, a global customer experience (CX) technology company, announced today that it has achieved the Amazon Web Services (AWS) Advertising and Marketing Technology Competency in the category of Digital Customer Experience. Achieving the AWS Advertising and Marketing Technology Competency recognizes Local Measure for its expertise in providing customers with professional services and Software as a Service, which empowers marketers and CX professionals to reinvent their contact centers for improved customer experiences.
As advertisers and marketers look to leverage the cloud to innovate and achieve digital transformation, they are increasingly in need of partners with services and solutions that are purpose-built to meet their needs. AWS Advertising and Marketing Technology Competency Partners provide these customers – including advertising agencies, marketers, publishers, advertising and marketing technology providers, and analytics service providers – with AWS-validated solutions and services, helping to accelerate their transformation.
One challenge faced by advertisers and marketers is engaging a variety of customer personas while reaching a large audience. As the pace of innovation increases throughout the industry, customers demand personalized experiences and seamless interactions with brands, making it difficult for marketers to meet these expectations. Local Measure Engage, a pre-built cloud contact center platform, powered by AWS, provides marketers and executives a global solution for building personalized individual customer experiences. It does this by enabling customized interactions, seamless omnichannel experiences, and the use of real-time analytics to gain valuable insights to drive customer satisfaction and loyalty.
“Before we implemented Engage, we were often a bit slower to respond to our clients and didn't have the context that we would have liked. Now we have the tools at our disposal to deliver the experience expected of a luxury brand.” - Leveice Reynolds, 2IC Retail Operations, Coco Republic.
Achieving the AWS Advertising and Marketing Technology Competency differentiates Local Measure in the AWS Partner Network (APN) with demonstrated technical proficiency and proven customer success in running cloud solutions on AWS for the advertising and marketing industry.
Jonathan Barouch, CEO and Founder of Local Measure, said today, "We are thrilled to achieve the AWS Advertising and Marketing Competency in the Digital Customer Experience category. This recognition validates the hard work and innovation our team has put into developing our contact center platform. Being part of the AWS ecosystem has allowed us to leverage powerful technologies and infrastructure, enabling us to deliver exceptional experiences for our customers. We look forward to continuing to push the boundaries of what is possible in regards to delivering personalized customer experiences at scale, with the support and resources provided by AWS."
AWS is enabling scalable, flexible, and cost-effective solutions from startups to global enterprises. To support the seamless integration and deployment of these solutions, the AWS Competency Program helps customers identify validated AWS Partner solutions and services for specific industry use cases. Explore the AWS Partner solutions and/or services offered in AWS Data Exchange, AWS Marketplace, or APN Partners, including Local Measure.
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