White Paper

How Personal Is Too Personal? - The Right Personalization to Improve Customer Experience.

The Right Personalization to Improve Customer Experience.

Explore the steps customer experience (CX) leaders should take to drive the best possible outcomes in deepening their customer engagement, through hyper-personalization.

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Ways To Deliver The Right Personalized Customer Experience

The biggest driver to improving CX, according to Ecosystm research, is the desire to stay ahead of the competition – 47% of organizations want their CX transformation to empower them to respond faster to market threats; and 46% know it is important to offer an improved customer experience.

Download this white paper created by independent research advisory, Ecosystm in conjunction with Local Measure.

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Overcome Data Silos

38% of customer-focused organizations want to create a single customer database across departments and multiple locations to improve their CX efforts.

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Communicate on the Customer’s Terms

85% of customers prefer asynchronous communication over other digital touch-points, with 40% opting for chat messages and social media.

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Elevate the Employee Experience

Agents today want more flexibility in their roles and working hours. Only 18% of contact center agents prefer traditional work hours and 49% prefer flexible hours

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